LEGO® Star Wars™

CLIENT: LEGO SYSTEM
PROJECT: BRAND EXPERIENCE
LOCATION: BILLUND, DENMARK
Kvorning created LEGO® Star Wars™ experience in the LEGO Idea House, Billund, in co-operation with LEGO Group’s historical department and LEGO® Star Wars™ designers. The Brand Experience is a turnkey solution.
Throughout 20 years, the LEGO® Star Wars™ universe has been built, rebuilt and extended, and the LEGO Group celebrates the anniversary and co-operation with Lucasfilm Ltd (now Disney) with a historic review.
A unique occasion to enjoy a wide range of the original LEGO® Star Wars™ models and the designers’ favorites with the Designer’s Choice collection. Finally, 20 years of LEGO design of three iconic models presented in almost all editions.