The concept TimeWorld – Nothing is Impossible in Herning features a strong architectural alteration of the building, an expressive exhibition and an event concept for the 5,000 m2 permanent exhibition, proposing for instance a 40-metre spiral-shaped slide. It also features the world’s biggest watch – with a diameter of 84 metres – located on the roof of the building and thus being visible on Google Earth. An integral part of the branding strategy of TimeWorld.

Kvorning’s concept also features plans for handling the complex project elements during the stages of planning and development – from idea to realization – and plans for building the permanent exhibition.